belongs to a rather emotion need of the person to look younger than his age. Cosmetic surgery a branch of plastic surgery is also falls into the same realm of creating a hope in the person of looking great at a give point of time and in future if possible.
Manufactures know that this is an extremely emotional subject and hence people will be ready to dole out thousands of dollars to look younger and better. They also know how to bring out this emotion, this hope, and make them act. This they do by advertising their products as something which can give you hope of looking. Just by giving hope rather than results these companies can may thousands of dollars.
It is also true that most of these products do not actually make you younger or prettier and that is the reason why thousands of new products hit the stands every year. By the time, you know that these creams actually fail in producing the results which you want to give; the companies would have made good profit and is ready to market their brand new beauty cream.
Almost all of the beauty creams and anti-aging creams fulfill their duty of giving you hope to look younger and better, they are produced in the first place to fulfill that task. This is the reason why companies invest more in advertising than the product themselves. It is easy to sell the hope than the product. Having said that, I would also like to say if your desire is reasonable, there are umpteen numbers of creams which can actually work to make your skin look healthier, softer, and glowing hence making you looking younger than your age.
Buy anti-aging creams and other skin care products with reasonable expectations; do not buy what the company sells you which is just “hope”. If your needs are reasonable like a forty year old woman wanting look like a thirty but not twenty.
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